RETAIL
by Sarah Mahoney
The Seattle-based Nordstrom says net earnings for its first quarter jumped 43.8% to $116 million, compared to $81 million in the same period a … Read the whole story
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Top 10 DMAs in which reside adults who are very, somewhat or a little interested in Major League Baseball: 1 Boston 2 St. Louis … Read the whole story
COMMENTARY
by Cynthia Davis
The Today Project is just one example of how companies and brands can engage, unite and foster relationships that inspire better communications. Read the whole story
RESEARCH
by Karl Greenberg
"Ultimately, the thing we need to realize is that data is inherently backward-looking and all marketing decision-making lives in the future," says Rubinson. "It's … Read the whole story
FOOD
by Karlene Lukovitz
The medical experts who wrote the report stressed that foods potentially present greater risk than drugs, because larger numbers of people are exposed to … Read the whole story
RESTAURANTS
by Karlene Lukovitz
Domino's gets credit for successfully leveraging digital media in conjunction with TV to greatly expand the reach of its message cost-effectively -- for example, … Read the whole story
RETAIL
by Tanya Gazdik
Three 30-second television spots take viewers into landscapes and cityscapes bursting with color. Directed and produced by Buck NY, the animated spots feature a … Read the whole story
EDUCATION
by Aaron Baar
The television, radio, print and out-of-home campaign goes about the difficult task of "depicting air," Martin says. Visuals include a boy playing a trombone, … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Ford is using its new Fiesta car to demonstrate that cars can be mobile Internet devices. The company is sending two Ford Fiestas, loaded … Read the whole story