"We've spent the last year redefining and building the Dodge brand," says Ralph Gilles, whom the company calls "president and CEO" of the Dodge … Read the whole story
Phil Rist, BIGresearch's EVP, which conducted the survey for the NRF, tells Marketing Daily, "After years of practicality, Americans are getting more excited about … Read the whole story
Many frozen categories and products have been negatively affected by the continually growing variety of fresh prepared foods offered by food retailers (who have … Read the whole story
A lack of trust continues to be a challenge for financial institutions, as only 28% of Mintel respondents say they trust the financial services … Read the whole story
The stores will carry an assortment of national men's brands, as well as private-label clothing. Big and tall men now account for 50% of … Read the whole story
The campaign, via Boston-based Arnold Worldwide, which also did Legacy's "Truth" campaign, spotlights the pulmonary hazards of working in the restaurant and bar industries. … Read the whole story
Since 1924, Macy's has commandeered Broadway for its own glory, creating its own treasure trove of Americana, from Felix the Cat to Olive Oyl. … Read the whole story