Top of The News
by Tanya Gazdik
Marketing experts call the tactic "newsjacking" - using a trending story to promote a product or message. Read the whole story
by Teresa Buyikian
David Deno, who most recently served as CEO of Bloomin Brands, replaces Julie Masino, who presided over the chain's ill-fated rebrand. Read the whole story

CAUSE-RELATED
by Les Luchter
"The goal was to create something that feels welcoming rather than confrontational," the National Police Association tells "Marketing Daily." Read the whole story
by Teresa Buyikian
The promo, rolling out in Houston, buys designated drivers a free, non-alcoholic Heineken 0.0 when they designate their "DD' status while booking on OpenTable. Read the whole story

HOME GOODS
by Sarah Mahoney
The challenger brand thinks family traditions are ready for a new audience. Read the whole story

PERSONAL CARE
by Sarah Mahoney
The Unilever brand's hyperlocal campaign adds heatwave nicknames to the "Here for the sweat" umbrella. Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
When someone Googled "Anna Mae's Bakery," an AI overview served up a summary mistakenly identifying that the business was officially closing on July 31. Read the whole story
by Wendy Davis
Apple has defeated a lawsuit claiming it duped ebook purchasers by "selling" them books and audiobooks, but retaining the right to revoke access. Read the whole story
by Joe Mandese
Tiffany blue, UPS brown, T-Mobile magenta. Now in an ad tech industry first, ROKT has joined the list of branded colors with Beetroot by … Read the whole story