Marketing Daily
Tuesday, December 7, 2010
  • Walmart Joins Feds In 'Say Something' Effort

    While the message may tinge their shopping trip with fear, says Cone Inc.'s Sarah Kerkian, "it also might make them feel more empowered right … Read the whole story

  • Social Media Shopping List

    Wrapping up 2010 with relief, if not joy, good little marketers are looking at the year ahead with both optimism and trepidation. Even the … Read the whole story

  • Jeep Reads The Weather In UK Effort

    The campaign, promoting (perhaps ironically) Jeep Patriot, embeds a real-time weather feed, reflecting conditions at the Internet address of the user's computer into a … Read the whole story

  • Study: Bank Of America Is Tops In Mobile

    Mobile Web banking is no longer the poor sibling of downloadable mobile apps, according to Change Sciences Group, which also evaluated the sites of … Read the whole story

  • Green & Black's To Send 'Ambassadors' to D.R.

    The new ambassadors program is "a true extension of Green & Black's marketing principles and philosophies" and the first formal initiative to enable consumers … Read the whole story

  • The Russians Are Here And The Nets Are Coming!

    Fred Mangione, SVP of ticket sales and marketing for the Nets, tells Marketing Daily the team has just signed Stolichnaya Vodka as a sponsor. … Read the whole story

  • Shake It, Shake It, Shake It Like An IPhone App

    "Polaroid photos have always offered a unique and distinctive look and feel and we want to give consumers the option of treating their mobile … Read the whole story