Marketing Daily
Wednesday, May 25, 2011
  • Q&A: EA's Craig Malanka On Social Strategy

    The NFL, MLB and NHL Facebook communities have a combined 5.2 million Facebook fans. The Los Angeles Lakers, the most-"liked" individual sports team in ... Read the whole story

  • Toyota Develops An Owner Social Media Platform

    Robin Daniels, director of product marketing at Salesforce.com, tells Marketing Daily that the collaboration gets the car into the social media space, which it ... Read the whole story

  • Visa Launches Travel-Themed Campaign

    Social media engagement continues to play a significant role in San Francisco-based Visa's ongoing U.S. marketing efforts. The campaign gives travelers a new tool ... Read the whole story

  • Disney Amps Up Store Expansion Plans

    Disney isn't alone. Such chains as Macy's, Subway, Target, Zumiez, Saks and Urban Outfitters have recently announced stepped-up expansion plans, which retail experts say ... Read the whole story

  • Bacardi Campaign Brings It All Together

    An anchor of the new campaign is a 30-second TV spot, "Inventions," from Young and Rubicam. The spot reviews human inventions over the centuries ... Read the whole story

  • Panel: Cultural Issues Affect Toyota Safety

    But Edmunds.com says the propensity within the safety "culture" in the U.S. to mitigate human behavior as a factor in the safety or danger ... Read the whole story