Marketing Daily
Wednesday, May 25, 2011
  • Q&A: EA's Craig Malanka On Social Strategy

    The NFL, MLB and NHL Facebook communities have a combined 5.2 million Facebook fans. The Los Angeles Lakers, the most-"liked" individual sports team in … Read the whole story

  • Toyota Develops An Owner Social Media Platform

    Robin Daniels, director of product marketing at, tells Marketing Daily that the collaboration gets the car into the social media space, which it … Read the whole story

  • Visa Launches Travel-Themed Campaign

    Social media engagement continues to play a significant role in San Francisco-based Visa's ongoing U.S. marketing efforts. The campaign gives travelers a new tool … Read the whole story

  • Disney Amps Up Store Expansion Plans

    Disney isn't alone. Such chains as Macy's, Subway, Target, Zumiez, Saks and Urban Outfitters have recently announced stepped-up expansion plans, which retail experts say … Read the whole story

  • Bacardi Campaign Brings It All Together

    An anchor of the new campaign is a 30-second TV spot, "Inventions," from Young and Rubicam. The spot reviews human inventions over the centuries … Read the whole story

  • Panel: Cultural Issues Affect Toyota Safety

    But says the propensity within the safety "culture" in the U.S. to mitigate human behavior as a factor in the safety or danger … Read the whole story