A federal judge ruled yesterday that the graphic representations of the impact of smoking that the Food and Drug Administration would like to see on cigarette packaging likely violate the … Read the whole story
Get ready for "Brand USA," an advertising and marketing effort set to launch in the spring of 2012 with the sole purpose of inviting … Read the whole story
When it comes to shopping for clothes, consumers get what they want from Kohl's: Solid customer service, good atmosphere, no-hassle returns, prices they can … Read the whole story
Ford prepares to introduce a new version of MyFord Touch while sending current owners a software upgrade that gives them the new system as … Read the whole story
Chrysler's Ram Truck division is continuing its pitch to Hispanic consumers with a partnership with Yahoo en Espanol, called La Banda Ram, a Ram-brand … Read the whole story
Starting Nov. 7, the restaurant chain is offering a "Taste of Holidays" limited-time menu that includes children's items such as Arthur's Christmas Cookie Pancakes … Read the whole story
Rotoscoping was an effective way to launch and differentiate the campaign six years ago, but moving in a new direction is a necessary part … Read the whole story
Democrats 1 Google 2 Amazon 3 Discovery Channel 4 Sony 5 Johnson & Johnson 6 Cheerios 7 PBS 8 History Channel 9 Levi’s 10 … Read the whole story
While the presumption has been that satisfied customers will remain loyal, customer satisfaction can no longer be relied on as a metric to predict … Read the whole story