June 3 - 6, 2024
Friday, December 16, 2011
Top of The News
It's hard to imagine a more blistering lede than the one on top of Bloomberg's Cam Simpson's expose of the mistreatment of children harvesting cotton in West Africa for undergarments … Read the whole story
RESTAURANTSRecently, McDonald's has been employing CampusLIVE's Surge Marketing, a college-audience-specific platform that engages students with games, challenges and content tied to chances to win … Read the whole story
RETAILLooks like there's a little more juice in those jingle bells this season, with the National Retail Federation upgrading its holiday forecast. And as … Read the whole story
AUTOMOTIVEBut they can also get up to $1,000 in $50 increments based on how often the initial message is re-tweeted within 48 hours. Also, … Read the whole story
- RESEARCH
Respondents were only slightly more optimistic about the global and local economics than they were in 2008, and maintained the same level of optimism … Read the whole story
ELECTRONICSEA Sports is no longer tethered to the virtual world. The brand, known for its celebrity-driven sports games like Madden and the Tiger Woods … Read the whole story
AUTOMOTIVEMax Wolff, chief designer for the brand, speaking at a Lincoln brand confab in New York on Thursday, said for example that a Lincoln … Read the whole story
- COMMENTARY
Our industry's tremendous revenue gains over the past couple of years notwithstanding, there is no question that our long-term growth hinges on clarifying what … Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG May 5 - 8, 2024
Virgin Hotel
Featuring top industry speakers including:
Khara Hutchinson - Bayer, Head of Programmatic
Jeannie Hannigan - Little Leaf Farms, Senior Brand Manager
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