Top of The News
by Tanya Gazdik
The Carhartt package was codesigned by Ford's Steve Gilmore, who inherited a wheat-colored Carhartt jacket from his father 15 years ago. Read the whole story

HOME GOODS
by Sarah Mahoney
In a complete marketing reset, the company banks on humor as it shifts from product to lifestyle focus. Read the whole story

BEVERAGES
by Teresa Buyikian
For two attractive bathing-suit-clad folks frolicking near a pool, the object of desire is not each other, but Hint Water. Read the whole story

HEALTH
by Les Luchter
"ChatGPT has never taken a pregnancy test" says Instagram post touting chatbot Ask Peanut, which is fueled by collective Mom wisdom. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
The irresistible five-minute film, which also features Jude Bellingham, Trinity Rodman, Zinedine Zidane and David Beckham, is racking up millions of views. Read the whole story

QSR
by Teresa Buyikian
250 members of defunct airline's loyalty program will win a large one-topping pizza. Read the whole story
by Fern Siegel
The premium whisky spots highlight a love of nature and craft. Read the whole story
by Wayne Friedman
As part of its upfront presentation Monday, NBCU announced it will scale up its 'Performance Insights Hub,' its full-funnel outcome data platform for brands' … Read the whole story
by Laurie Sullivan
"Dynamic TV creative" is the first Amazon Ads capability to automatically personalize "Interactive Video Ads" on Prime Video series and films based on the … Read the whole story