Marketing Daily
Friday, February 24, 2012
  • OMMA Tablet: Prepare For Revolution

    "We are still just pinching, sliding and poking," he said, but "as the camera 'sees' us and SIRI technology advances," the tablet is becoming … Read the whole story

  • Shell Brings Back WINsdays Promo

    Shell is offering consumers a chance to save money on their fuel purchases every time the No. 22 Shell-Pennzoil Dodge takes the checkered flag … Read the whole story

  • Krispy Kreme Hits Road To 'Glaze The Nation'

    Over the next year, brand ambassadors will make stops from coast to coast in a restored, branded, 1960-vintage Flxible Starliner bus - a vehicle … Read the whole story

  • February Auto Sales Portend Good Year

    Consumer auto shopping and research site Kelley Blue Book/kbb.com projects new-vehicle sales to surpass 1.05 million units and reach a 13.8 million SAAR for … Read the whole story

  • Which Celebrity Spokespeople Do Ladies Love?

    A new analysis from Women at NBCU's Brand Power Index reports that the less likely the matchup, the more apt it is to get … Read the whole story

  • Industry Stands To Gain Via Social Media

    Nearly a quarter of social media users say they "always or almost always" refer to their networks before purchasing a CE device, while 38% … Read the whole story

  • Analytics: The Essential Ace in Every Hand

    Analytics is our opportunity to actively contribute to fact-based decisions. Through analytics, marketers can achieve new insights about customers, markets, products, channels, and marketing … Read the whole story