Marketing Daily
Tuesday, June 26, 2012
  • Zatarain's, Popeyes In Co-Branded Promotion

    From June 25 to July 29, the more than 1,600 Popeyes locations in the U.S. are offering a Popeyes Zatarain's Butterfly Shrimp meal featuring ... Read the whole story

  • YouTube On Monday, Tweet On Friday: Ads Mistimed

    If timing is everything, brands using digital media are in trouble. While Facebook users are most likely to interact with brands between 10 p.m. ... Read the whole story

  • GEICO Advertising Soars To $1 Billion

    GEICO Corp. topped all property and casualty writers in terms of advertising dollars spent in 2011, according to SNL Financial. The direct insurer spent ... Read the whole story

  • Tablet, Mobile Video Viewing Growing

    "It started out as a novelty, but actually watching paid content on a mobile device was a new idea," Frank Perazzini, director of telecommunications ... Read the whole story

  • Chrysler Taking Vehicles To Employees

    Chrysler is taking its vehicles on the road to employees both at Chrysler facilities and also at the companies that supply technology and components ... Read the whole story

  • Brands Line Up To Activate Against NBA Draft

    State Farm gets its name on the event logo, and throughout the arena and stage set up, during the live telecast on ESPN. State ... Read the whole story

  • Google Offers Sponsors Free Wi-Fi In NYC Subway

    New York City tapped Boingo in May to roll out Wi-Fi service across its subway system over the next five years. It is partnering ... Read the whole story

  • Tweet Emotion

    In just one day at the 140 Characters Conference, I gleaned some observations worth sharing (and caring about): Among them: Social media is a ... Read the whole story