Marketing Daily
Friday, June 29, 2012
  • Stock Prices Mixed After Healthcare Ruling

    Hospital stocks rose sharply Thursday after the Supreme Court ruling on healthcare reform, while some insurance company stocks fell in choppy trading as investors … Read the whole story

  • Industry Must Respond To Generational Shifts

    The rise of Millennials and the aging of Baby Boomers represent significant challenges for established food brands and traditional grocery stores, according to a … Read the whole story

  • Interbrand: Toyota Tops In Green

    It has gotten the nod as the "greenest" company in Interbrand's 2012 Best Global Green Brands report. Second place goes to Johnson & Johnson, … Read the whole story

  • Back-to-School Forecast: Cloudy And Careful

    Yes, we know the yellow buses only unloaded the last of the neighborhood school kids 15 minutes ago. But that means it's time for … Read the whole story

  • Sharing Services Need To Focus On Price, Availability

    The Zipcars of the world should dispense with the warm and fuzzy messages about the environment and popularity of their services and instead talk … Read the whole story

  • 8 Rules For Effective Marketing Analytics

    Marketers today are all about harnessing data to make more effective marketing decisions and uncover new insights about their customers to power innovation and … Read the whole story