Marketing Daily
Thursday, July 26, 2012
  • Blue Moon Offers First Branded Web Series

    Created by Digital Broadcasting Group (DBG), "The Local Scene" series was shot on location at three popular live entertainment/restaurant venues: the AOA Bar & ... Read the whole story

  • '12 USA Basketball: The (Sponsorship) Dream Team

    In addition to American Express, Cisco, Gatorade, Las Vegas Events, the Milk Processor's Board, Nike, State Farm, and Tiffany & Co., the team got ... Read the whole story

  • Hotel Guest Satisfaction Continues To Dive

    With the improving economy come increased travel and hotel stays, but customer satisfaction with the underlying hotel experience continues to decline, according to the ... Read the whole story

  • J.D. Power: People Pleased With Compacts

    The study, based on owner evaluations of more than 80 vehicle attributes that have to do with how pleasing a vehicle is, finds that ... Read the whole story

  • Sharpie, Fans To Make Beautiful Music (Video) Together

    Sharpie knows it has a following of enthusiasts who think of it as more than a mere marker. In recent years, the brand has ... Read the whole story

  • New BTS Moves From Office Depot, Staples, Best Buy

    The two TV spots, created by Zimmerman Advertising, show Cannon interacting with Rachel, a helpful Office Depot associate. Spots are running on "America's Got ... Read the whole story

  • The Anti-Social Olympics

    Restricting athletes from tweeting in the third person or asking attendees not to share images on Facebook or videos on YouTube seems downright anti-social ... Read the whole story

  • Can Display Get Emotional?

    Four of the best brains in display advertising say it's a format that has plenty of heart - and that it will continually improve ... Read the whole story