Marketing Daily
Monday, August 27, 2012
  • Carville, Matalin Jump On Election Ad Opps

    The pair, who recently signed to star in videos/TV ads for Maker's Mark Bourbon, are now also appearing in a new TV ad for ... Read the whole story

  • Whole Foods, Target, JCP Focus On School Causes

    As retailers heap their cause-related efforts on school charities in the back-to-school season, it becomes harder for brands to stand out. Whole Foods Market, ... Read the whole story

  • Nissan 'Kinects' With Consumers For Pathfinder

    The Pathfinder Kinect platform allows consumers to play around with the vehicle at dealerships, although the Pathfinder isn't actually in dealerships. In essence, Kinect ... Read the whole story

  • FirstBank Takes Over Denver

    FirstBank has blanketed the city of Denver with a new takeover campaign that runs through September. Created by TDA_Boulder, the campaign shows possibilities in ... Read the whole story

  • Strategic Vision: Quality Is More Than Numbers

    All things being equal, when it comes to new-vehicle quality, all things have gotten to be pretty much equal, as automakers have reached near-parity ... Read the whole story

  • How Can You Mend A Broken Heart?

    At exactly the same moment Obama was seducing 69.5 million voters, another iconic figure was -- out of all common sense and experience -- ... Read the whole story

  • Food For Thought

    Ashton Kutcher, Jillian Michaels, and Katy Perry are among a growing legion of so-called marketing "popstars" for popchips who are "committed to the long-term ... Read the whole story

  • Cloud Services: A Contrarian View

    Instead of fundamental shifts, IT decision makers want to hear how the cloud can improve the way they work today, not radically alter it. ... Read the whole story

  • Shopping Experiences Have DIstinct Digital Needs

    As digital continues to evolve, we may see that not all shopping technology is right for all kinds of retailers. Read the whole story