Marketing Daily
Tuesday, January 22, 2013
  • Capri Sun Launches Major Social Campaign

    Kraft Foods' Capri Sun is today launching its biggest social media activation to date. The "Seize the Day" campaign, which is kicking off with … Read the whole story

  • Fashion Brands Get Obama Bump

    Luxury designer Reed Krakoff, who created the blue dress and matching cashmere sweater worn by First Lady Michelle Obama at Sunday's official swearing-in ceremony, … Read the whole story

  • SeaWorld Orlando Launches 'Epic Voyage'

    SeaWorld Orlando is kicking off its "Epic Voyage" campaign in New York City as part of its launch of the park's largest-ever attraction opening … Read the whole story

  • First-Timers Dip Toes In Super Bowl Arena

    Gildan, a wholesale company that produces t-shirts and other clothing basics. In an effort to debut on the national stage as a major contender … Read the whole story

  • Nevada Tourism Hits The Road With BuzzFeed

    Nevada's tourism challenge is not boosting Sin City, but Nevada itself. The problem is that most people think the former is the landing strip … Read the whole story

  • Staffers Can Double As Best Brand Advocates

    Companies often use so-called brand ambassadors to spread positive word of mouth about their products and services. But according to a new study by … Read the whole story

  • The Forces At Work In 2013

    With a view toward 2013, it's hard to predict where the winds will take us. Will we follow the pessimistic view of the business … Read the whole story