Top of The News
by Thom Forbes
Michelle Obama has been anything but sequestered this week. First, she and Jimmy Fallon-in-drag showed off their "mom dancing" moves to celebrate the third anniversary of her Let's Move initiative … Read the whole story
BEVERAGES
by Karlene Lukovitz
Jagermeister -- America's #1-selling imported liqueur -- partnered with Hall of Fame boxing trainer Freddie Roach to challenge consumers to share stories of how … Read the whole story
RESEARCH
by Karl Greenberg
The population of so-called "Indie Women" -- 27 or older, not married, not living with a partner and without kids in tow -- constitutes … Read the whole story
RESEARCH
by Tanya Gazdik
It may be some time before Carnival Cruise Lines' image recovers from its recent nosedive due to its "Triumph" ship's disastrous voyage, but it's … Read the whole story
RETAIL
by Sarah Mahoney
Despite an alluring new ad campaign, launched during the Oscars and prepared under no less a luminary than consultant Sergio Zyman, "the company is … Read the whole story
AUTOMOTIVE
by Karl Greenberg
In addition to rolling out the redesigned Fusion and Fusion hybrids last year, the company also introduced a new hybrid nameplate, C-MAX. The campaign, … Read the whole story
COMMENTARY
by Drew Neisser
Rather than moderate a typical panel, I elected to host a game show. So why not hit the audience with a little Jeopardy/Match Game/You … Read the whole story