Marketing Daily
Friday, March 29, 2013
  • Kia Does Interactive Dunk With Blake Griffin

    Kia has crossed the court a few times with NBA All-Star Blake Griffin, using him to hilarious effect in campaigns by AOR David & … Read the whole story

  • CSPI Study Finds Few Healthy Kids Options At Chains

    CSPI reports that among the top 50 chains, nine (18%) did not have dedicated children's menu items or meals: Domino's Pizza, Dunkin' Donuts, 7-Eleven, … Read the whole story

  • Miller High Life Redeems Bowling Sponsorship

    The multi-tiered sponsorship contract includes specialized POS merchandise, prominent brand exposure at bowling events and on-site signage in bowling centers nationwide. Highlights include "Official … Read the whole story

  • Q&A: Lexus' Bolain On The Entry-Luxury Sandbox

    Lexus, which launched its CT compact car last year to compete in the entry-luxury segment, has been busy updating both its vehicle designs and … Read the whole story

  • Mobile Usage Is Rocketing Search Efforts

    These days, one hears a lot more about mobile mania than the business of search. Rather than replacing search, however, the mobile boom has … Read the whole story

  • 'Mad Men''s Jon Hamm: Privacy And Privates

    Earlier this week, showrunner Matthew Weiner released a "preview video" in which NOT ONE IMAGE WAS NEW! Every cut was from previous seasons. Oh, … Read the whole story

  • Employee Engagement Is A Team Effort

    How can human resources and customer experience professionals play for the same team? Begin by educating each other on their respective objectives, goals, and … Read the whole story