Top of The News
by Thom Forbes
Maybe, just maybe, in the halcyon future when one of the three winners of the Federal Trade Commission's "Robo Challenge" competition is actually protecting heads of households across the Consumer … Read the whole story
BEVERAGES
by Karlene Lukovitz
The zombie-spoof campaign ("Fighting the Working Dead One Can at a Time") spans "advertising dominations" in Chicago's rapid transit system or "L," deployment of … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The effort, via Toyota's diversity agency of 12 years Burrell, is a mix of entertainment and advertising, with Elba playing a secret agent escaping … Read the whole story
HOSPITALITY
by Tanya Gazdik
InterContinental Hotels Group is preparing to launch a new wellness-focused hotel brand called Even. The hotel company has named Engauge as agency of record … Read the whole story
RESEARCH
by Aaron Baar
"When a consumer is motivated to buy an environmentally friendly product, part of the [understanding] is that the consumer needs to do their part," … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Michelle Krebs, senior analyst a Edmunds.com, said: "The story is the same as it has been: pent-up demand from old vehicles on the road … Read the whole story