Marketing Daily
Tuesday, May 28, 2013

Top of The News

Club Med: French, Chinese Play Well In The Sand?
by Thom Forbes

Club Mediterranee -- you know it as Club Med -- has its eyes on the Chinese market and a Chinese investment group has its eyes on the storied resort operation, … Read the whole story

  • TOURISM
    New Jersey Proclaims Itself 'Stronger Than The Storm'
    by Tanya Gazdik

    Superstorm Sandy is a fading image in New Jersey's rear view mirror and the shoreline is open for business. That's according to Gov. Chris … Read the whole story

  • AIRLINES
    Personal Space Of Value To Air Travelers
    by Aaron Baar

    According to a recent Harris poll of more than 2,000 adults, nearly two-thirds would rather sit next to a crying baby than a smelly … Read the whole story

  • TOURISM
    Philly Reaps Rewards Of Research, Multiple Channels
    by Karlene Lukovitz

    Since 1997, when GPTMC launched its first marketing efforts, Philadelphia and "the countryside" (which spans Pennsylvania's Philadelphia, Bucks, Chester, Delaware and Montgomery counties), have … Read the whole story

  • TOURISM
    'Show Me' State Wants To Show You
    by Karl Greenberg

    Missouri Tourism and its advertising agency of record, the St. Louis office of Hoffman/Lewis, is hoping to get people near Missouri to come over … Read the whole story

  • TOURISM
    New England Ups Its Overseas Appeal
    by Sarah Mahoney

    Discover New England, a marketing cooperative funded by the six New England states, says that between the region's quick flight time (flights from the … Read the whole story

  • COMMENTARY
    How Do You Solve A Problem Like A. Weiner?
    by

    "I'm Anthony Weiner and I'll always be frank with you." One of the few printable responses I received after asking my Facebook friends to … Read the whole story

  • COMMENTARY
    Why Marketers Need To Think 'Audience First'
    by Paul Alfieri

    Today, our customers move fluidly across platforms. The key for marketers is putting the audience first: reaching the right customers with the right message … Read the whole story

  • COMMENTARY
    Why Marketers Shouldn't Care About Social Media
    by Greg Silverman

    Social media really does matter, but perhaps not as much as we are led to believe. And it certainly should not be a stand-alone … Read the whole story