Top of The News
by Thom Forbes
McDonald's confirmed yesterday that it is "set to hatch a fast-food menu item in a fast-growing category it wants to own: chicken wings," as Bruce Horovitz puts it in "USA … Read the whole story
FOOD
by Karlene Lukovitz
No-salt seasonings brand Mrs. Dash is employing sampling at football games and other venues as part of a new campaign to reach young families, … Read the whole story
RESEARCH
by Tanya Gazdik
Healthier food options such as Subway and Chick-Fil-A and brick-and-mortar shopping at Target and Walmart were some of the areas where Millennials defied the … Read the whole story
ELECTRONICS
by Aaron Baar
Although many consumers already own at least one flat-panel TV, price drops among larger-screen models are leading consumers to think about upgrading, says Ben … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Chevrolet is rolling past the Austin city limits with a multi-year partnership with the Texas Longhorns. Among other things, the deal makes Silverado the … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Americans' satisfaction with their new cars and trucks has slipped over a percentage point from last year -- when the industry numbers were at … Read the whole story
by Wayne Friedman
Jumping on the current TV antenna bandwagon, and seemingly in response to Time Warner Cable's free-antenna giveaway in the wake of its nearly month-long … Read the whole story
COMMENTARY
by Laura Patterson
Marketing leaders now use data, analytics, metrics, and modeling to tackle point problems and to enable organizational change. To be effective change agents, marketing … Read the whole story
COMMENTARY
by Russ Mann
It's not about more content -- it's about content that gets found, followed, friended and forwarded -- content that helps create itself, and lets … Read the whole story