Marketing Daily
Monday, October 21, 2013

Top of The News

Appy Holidays! New Tablets Are Upon Us
by Thom Forbes

Apple, Nokia and Microsoft are each poised to unveil tablets tomorrow that they hope will make it under the boughs of a lot of evergreens this holiday season. Amazon, Google … Read the whole story

  • TECHNOLOGY
    Phones, Computers Combine For Security Stories
    by Aaron Baar

    "Very few people use mobile security," Dave Loew, executive vice president and executive creative director at Leo Burnett, the agency behind the campaign, tells … Read the whole story

  • RETAIL
    Under Armour Goes To Shanghai
    by Karl Greenberg

    Athletic gear and apparel company Under Armour has launched a retail space in Shanghai that includes a 360-degree theater experience that is intended to … Read the whole story

  • FOOD
    Organic Spread Nocciolata Goes Nuts In NYC
    by Karlene Lukovitz

    Manhattan residents are seeing giant squirrels on the streets --and it's not just an early Halloween costume trend. Public kiosks/phone booths all over the … Read the whole story

  • ELECTRONICS
    CE Shoppers Are Showroomers
    by Aaron Baar

    Retailers looking to capture more of the consumer electronics market would be wise to embrace - rather than fight - the use of smartphones. … Read the whole story

  • AUTOMOTIVE
    Toyota Sponsors Environmental Media Awards
    by Karl Greenberg

    Toyota Motor Sales is sponsoring the 23rd annual Environmental Media Awards at Warner Bros. Studios in Los Angeles Oct. 19. Lexus and Toyota have … Read the whole story

  • Marketers Prepare For Shortened Holiday Shopping Season
    by Laurie Sullivan

    This year marketers face a shorter holiday season. Hanukkah begins at sundown Nov. 27, followed by Thanksgiving, Black Friday and Cyber Monday all within … Read the whole story

  • COMMENTARY
    Man Seeks Smoking Gun, Instead Encounters Sea Serpents
    by Bob Garfield, Featured Columnist

    I find it demoralizing that the likes of Huffington Post and BuzzFeed -- and pretty much everybody else -- generate traffic with silly lists, … Read the whole story

  • COMMENTARY
    Setting The Stage For Big Data Success
    by David Booth

    Driving your Big Data initiatives from initial monitoring to organizational transformation will take time. But if you base your efforts on a firm understanding … Read the whole story

  • COMMENTARY
    Marketing Lexicon: Lead Nurturing
    by David Karel

    We have now turned the page to a new chapter in lead nurturing, where the other programs in your marketing mix can join hands … Read the whole story