Marketing Daily
Wednesday, January 8, 2014
  • Estee Lauder Launches High-End Lip Line

    Print ads feature the fiercely beautiful Carolyn Murphy behind the wheel, and are headlined "Driven by Desire." And the 20 colors sound like they … Read the whole story

  • FTC Cracks Down on Deceptive Weight Loss Ads

    Three weight-loss products marketers have agreed to pay a total of $34 million to settle Federal Trade Commission charges that they engaged in deceptive … Read the whole story

  • Hyundai Time-Shifts With Blue Link

    Creating an ecosystem for third-party companies to develop apps that can interface with its vehicles is key to reducing the driver's temptation to pick … Read the whole story

  • Automakers Get Cozy With Developers At CES

    The overarching auto theme at the International Consumer Electronics Show is open platforms, and one big piece of news on that front is the … Read the whole story

  • Edward Jones Shows Commitment To 'Extra Mile'

    A campaign from Edward Jones focuses on the financial service company's commitment to going the extra mile in customer service. The TV commercials will … Read the whole story

  • CE To See Steady Revenue Growth

    Leading the growth will be new and emerging product categories such as 3D printers, Bluetooth wireless speakers, convertible PCs, health and fitness devices, smartwatches … Read the whole story

  • The Moneyballing Of The CMO

    CMOs are getting smarter and taking control. Read the whole story