Marketing Daily
Monday, February 24, 2014
  • Nissan's Marx Presses The Social Accelerator

    "We see social media as an amplifier -- an accelerant," Nissan North America's director of social media and interactive marketing, says. "But while we … Read the whole story

  • Satisfaction Improving For Indie Wireless Stores

    "Overall, the scores are still higher among carrier-owned stores, but the non-carrier stores are catching up," Kirk Parsons, senior director of the telecommunications services … Read the whole story

  • Visa Makes Olympics Sponsorship Count

    Olympics marketing is worth the investment of both time and money, Visa Chief Marketing Officer Kevin Burke tells "Marketing Daily." The Olympic Games provide … Read the whole story

  • Under Armour Extends U.S. Speedskating Partnership

    Under Armour has signed its largest-ever sports deal, extending its partnership with U.S. Speedskating for another eight years. The original partnership had been set … Read the whole story

  • WhatsApp Gets U.S. Bounce From Facebook Deal

    If WhatsApp wasn't growing fast enough already, the messaging app is enjoying a fresh wave of adoption following announcement of its blockbuster $19 billion … Read the whole story

  • Warp Speed, Data

    Big Data is the best thing to ever happen to advertising. Read the whole story