Top of The News
by Tanya Gazdik
The brands are introducing "Beer Chords," Wrangler jeans that use Coors Banquet-infused ink to showcase the chords for Chase Rice's new single. Read the whole story
CAUSE-RELATED
by Les Luchter
The Count, tapped by scam-prevention group founded by craigslist founder, warns consumers to pause for 9 seconds before clicking or sharing anything online. Read the whole story
EMPLOYMENT
by Sarah Mahoney
Everyone knows people need jobs. The new campaign underscores that the reverse is true, too. Read the whole story
COFFEE CHAIN
by Teresa Buyikian
The CPO will curate a playlist that will become the official 3 p.m soundtrack for Peet's locations nationwide. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Campaign recognizes military veterans who served as captains -- a "powerful reminder of what leadership and true heroism look like," says Jeep's Francois. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
With worries about gas and food prices motivating shoppers, this year's deal event will look a little different. Read the whole story
COMMENTARY
by Teresa Buyikian
"The increase in CTV impressions among QSR brands over the last year reflects their desire to capitalize on a growing medium," said AdImpact GM. Read the whole story
by Steve McClellan
According to the Horizon Media study, a negative experience with an automated purchase puts consumers' brand loyalty at risk - what Horizon calls a … Read the whole story
COMMENTARY
by Jac Mansour
Brands, once the undisputed storytellers, now find themselves paying for proximity to their own customers. Here's what you can do about it. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
You can't fast-forward a billboard. OOH and experiential are earning attention by being genuinely impossible to ignore. That's not a small thing. Read the whole story