Paula Kent Meehan, an aspiring Hollywood actress and childhood friend of Debbie Reynolds who became a serial entrepreneur and philanthropist - changing the way consumers think about their shampoo in … Read the whole story
As part of the campaign, each social maven will share photos of what they have packed for the trip, and how they would load … Read the whole story
And NPD says kids are using them in 48% of those homes, up from 38%. And almost half of the parents included in the … Read the whole story
Despite stepped-up marketing spend heading into the World Cup, Nike reported stronger-than-expected results for its fiscal fourth quarter. The company says its gains were … Read the whole story
"We don't see tea companies targeting Millennial moms enough, and they should," Packaged Facts analyst David Morris, the author of the report. tells "Marketing … Read the whole story
Buick is hoping to raise awareness of its own compact sedan, Verano, by going after the (younger) active folks who still have good knees. … Read the whole story
By a 4-to-2 vote, the New York State Court of Appeals upheld two lower courts that ruled that the city had overreached its authority … Read the whole story
As any fan rooting for their favorite team can attest, the mobile device is the first screen for fans. Global brands know this and … Read the whole story