Top of The News
by Thom Forbes
In the wake of marchers in cities around the world protesting climate change - including a crowd estimated to be more than 300,000 in New York City where the U.N. … Read the whole story
RESTAURANTS
by Karlene Lukovitz
To raise awareness for the initiative, Dunkin' Brands will post on both brands' Facebook and Twitter pages and on the foundation's Facebook page, and … Read the whole story
ELECTRONICS
by Aaron Baar
"People like to see real-life, relatable situations and simple information," John Schiela, president of Phoenix Marketing International, tells "Marketing Daily." "They wanted to see … Read the whole story
PHARMA
by Tanya Gazdik
"The journey to a complete ad campaign taught us that we need to think differently about ourselves in order to allow our customers to … Read the whole story
PACKAGED GOODS
by Karl Greenberg
Unilever, which holds the position as official pre-game products sponsor of NCAA Football, is aligning with the fall game schedule with a new retail … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The company's new campaign for the 2015 Outback keeps the wry humor intact, delivering a message about adventure driving, Subaru style, while toying with … Read the whole story
by Laurie Sullivan
Shopzilla, best known for its comparative shopping site, will officially rebrand its corporate name to Connexity, emphasizing the transition to support its network of … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
We have our answer: 9 1/2 years. That is how long the entire agency business lives in denial after being informed, politely but firmly, … Read the whole story
COMMENTARY
by Dan Shust
Since the passing of Steve Jobs, Apple has refrained from using the phrase so intimately connected to its founder because "One More Thing" is … Read the whole story