Marketing Daily
Thursday, November 20, 2014
  • Jaguar Land Rover's McCullough Balances Differences And Similarities

    Kim McCullough, who now oversees brand strategy, advertising, digital, experiential and partnerships for Jaguar and Land Rover, talks to "Marketing Daily" about the similarities ... Read the whole story

  • Lexus Rolls Into Christmas With Latest 'December To Remember'

    Lexus is driving into the automotive Gettysburg to join the pitched battle for year-end sales volume, red ribbons waving, and "December to Remember" on ... Read the whole story

  • Target Turnaround Points Toward Holiday

    Not quite a year after muddling through one of the biggest consumer data breaches ever, Target's turnaround strategy seems to be paying off. Thanks ... Read the whole story

  • Century 21 Employs Exploding Cranberries To Sell Homes

    "We polled our social media followers for their favorite Thanksgiving foods, and we're destroying their least favorites," Matt Gentile, Century 21's director of social ... Read the whole story

  • General Mills Settles Suit Over '100% Natural' Claim

    The products in question contained high-maltose corn syrup and maltodextrin, ingredients that are produced "by treating corn starch with acids, enzymes or both before ... Read the whole story

  • SaveMyShows Site Debuts Anti-Dish Campaign

    Another anti-Dish Network marketing campaign -- this one from Turner Broadcasting -- has begun. A site called "SaveMyShows.com" talks up a threat that Dish ... Read the whole story