Top of The News
by Thom Forbes
Mark Penn - the former market research entrepreneur, Burson Marsteller CEO and advisor to Bill and Hillary Clinton - is leaving his EVP role at Microsoft by September to form … Read the whole story
RETAIL
by Sarah Mahoney
"Besides chains like Costco, Kroger and Walmart, Whole Foods is also going after Trader Joe's," says Kevin Meany, CEO of BFG Communications, Hilton Head, … Read the whole story
TECHNOLOGY
by Aaron Baar
Early consumer demand for home automation and security devices has dropped off, according to new research from Argus Insights, "Until things become easier and … Read the whole story
BEVERAGES
by Tanya Gazdik
For the video campaign, the tequila company, co-owned by George Clooney, is asking friends and fans of the brand to document their idea of … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Based on the number of problems reported per 100 new vehicles, Kia and Hyundai are on top. The Korean brands, together, lead the industry … Read the whole story
AUTOMOTIVE
by Karl Greenberg
A central theme in the campaign is Trejo turning test drives into under-worldly adventures, with the humorous ads playing on Trejo's intimidation factor as … Read the whole story
COMMENTARY
by
Let's face it: Donald Trump's presidential announcement (otherwise known as throwing his hairpiece, or clown-nose, into the ring) was the gift that keeps on … Read the whole story
COMMENTARY
by Jeff Hassemer
While data teams everywhere work with developers and big data vendors to ingest, organize and utilize big data, marketers are left wondering when they'll … Read the whole story
COMMENTARY
by Fred Studer
Our end goal must always be consistency, while connecting with the customer in the way they want to and at the time of their … Read the whole story