Top of The News
by Thom Forbes
Microsoft announced yesterday that its Bing search engine will power search and search advertising across all AOL sites under a 10-year agreement and that AOL will sell all its display … Read the whole story

AUTOMOTIVE
by Karl Greenberg
The company, which replaces General Motors in the sponsorship position, will have use of NFL trademarks across various marketing channels, including branded content, advertising … Read the whole story

AUTOMOTIVE
by Karl Greenberg
There are no fewer than three broadcast flights, with the first starting June 29, and running through November; two waves of billboards, starting the … Read the whole story

BEVERAGES
by Karlene Lukovitz
A 30-second spot launching today in select markets, which will also air nationally for two weeks in early July, features young adults and kids … Read the whole story

RETAIL
by Sarah Mahoney
The biggest winner is probably brand Chicago: Orbitz is reporting that the city is the No. 1 destination for Fourth of July travelers this … Read the whole story

ENTERTAINMENT
by Aaron Baar
The ability to act as a general manager or owner is becoming a top leisure activity not just for the hard-core male sports fan, … Read the whole story

RETAIL
by Sarah Mahoney
New research from the National Retail Federation predicts that consumers will spend $6.6 billion on food to celebrate the federal holiday, while 30% intend … Read the whole story

HOSPITALITY
by Tanya Gazdik
"What better way is there to tell the story of our hotels than real images captured by our guests," Loews Hotels & Resorts CMO … Read the whole story
COMMENTARY
by James Curran
The discrepancy burden on publishers is so ingrained in the system that in a recent study, the IAB actually put a positive spin on … Read the whole story