Marketing Daily
Tuesday, July 7, 2015
  • Move Over, Black Friday, Here Comes Prime Day

    Amazon is holding a #PrimeLiving photo contest. For the contest (which also hypes the company's unlimited secure photo service for prime members), Amazon is … Read the whole story

  • Honda Launches Campaign For 2016 Pilot

    Honda's campaign introduces the third-generation Pilot, positioning the crossover as a family vehicle that can handle pretty much anything. Jason Reitman, who helmed Pixar's … Read the whole story

  • Doritos' First Mobile-Only Campaign Offers 3D Video

    To view the content on their smartphones, people need to purchase a bag of the new, limited-edition flavors, visit, scan one of the … Read the whole story

  • Hospital Spots Focus On Pediatric Wellness

    "All of our spots use a documentary style, so even when they're about acute care, they are not treated in a 'heavy' way," Beth … Read the whole story

  • Dodge Unleashes Performance Trio To Make Brand Statement

    Randy Ortiz, head of Dodge and SRT brand advertising, tells "Marketing Daily" that the ads are intended to make a statement about the entire … Read the whole story

  • Improving The Customer Journey

    Offering shoppers a path-to-purchase experience with less friction is paramount to accelerating online sales, says Cindy Chen, global head of ecommerce at Mondelez International. Read the whole story