Marketing Daily
Tuesday, September 22, 2015
  • New 'Power Of Dreams' Spot An Illustration Of Honda

    As in an earlier ad from the global campaign, Wieden + Kennedy, London's "Hands," (a multi-award winner), it manages to get that idea across … Read the whole story

  • Boomers Vs. Millennials: More Common Ground Than You'd Think

    In this Q&A, Samara Anderson, retail strategist for Redpepper, an ad agency based in Nashville, Tenn., tells "Marketing Daily" why some brands can win … Read the whole story

  • Luvo Ads Get Fresh To Change Minds About Frozen Meals

    "Get Fresh in the Freezer Aisle" uses humorous innuendo to position Luvo as the solution for consumers who want "chef inspired" meals with high-quality … Read the whole story

  • Finding Content Key To Cooling Cord-Cutting

    Cord-cutting, cord-cheating and "cord-slimming" are a very real future threat for cable, satellite and other pay-TV companies. According to Digitalsmiths, which is owned by … Read the whole story

  • Visit Seattle Launches Series On Revolt TV

    Visit Seattle is launching a TV series "Sounds by the Sound" premiering Oct. 2 on Revolt TV, owned by Sean Diddy Combs. The effort, … Read the whole story

  • Call For Entries: MediaPost's 'All Stars'

    MediaPost is seeking nominations for our annual online All Stars awards. If you know any brand marketers or agency media and/or creative executives who … Read the whole story

  • Ready Player Z

    The Z's were born around 9/11 and after. My daughter was in kindergarten on 9/11, and her cousin was born that very day in … Read the whole story

  • Can Brand Trump Become President Trump?

    We're talking real "Human Brand," folks. Not a celebrity only, but an actual human being who represents 100% of the values of the company … Read the whole story

  • L'Oreal Video Influencer Campaign Goes Viral

    The videos have attracted a steadily growing audience and more than seven months after its debut, the campaign experienced a 600,000 jump in views … Read the whole story