Marketing Daily
Tuesday, September 29, 2015
  • The Key To Fantasy (Football)

    At an Advertising Week discussion on Monday, Matthew Berry, senior fantasy analyst at ESPN, cited Ipsos stats that there are some 56 million players ... Read the whole story

  • Chobani Debuts New Flip TV Spot, Follows Sales Jump

    Chobani is now launching a TV spot for a new seasonal Flip variety (shown), Pumpkin Harvest Crisp, with a baseball theme, timed to coincide ... Read the whole story

  • Xerox Gets Specific In Campaign's Next Phase

    The new spots show off the ways Xerox addresses specific industry issues (such as human resources, health care and transportation), while keeping the humorous ... Read the whole story

  • Allstate Partners With Kerry Washington For Purse Promotion

    Allstate Foundation Purple Purse, a public awareness and fundraising campaign, is aimed at creating long-term safety and security for domestic violence survivors. The purse ... Read the whole story

  • Older Millennials More Cynical About Cause Marketing

    Overall, Cone Communication's study confirms the generation's oft-cited commitment to making a difference, with 9 out of 10 Millennials saying they'll switch to brands ... Read the whole story

  • What Would Darwin Say About Advertising Today?

    Advertising? It all depends on how you define it. Advertising as ads is dead. But advertising as something engaging that happens to be, at ... Read the whole story

  • Call For Entries: MediaPost's 'All Stars'

    MediaPost is seeking nominations for our annual online All Stars awards. If you know any brand marketers or agency media and/or creative executives who ... Read the whole story

  • Call For Entries: 'Agency of the Year' Awards

    MediaPost is seeking nominations for MEDIA magazine's annual 'Agency of the Year' Awards. If you would like to nominate any agencies/agents, please contactjoe@mediapost.com by ... Read the whole story