Top of The News
by Thom Forbes
The Obama administration will budget nearly $4 billion over the next 10 years to steer driverless car technology on the road to viability, safety and acceptance, it announced Thursday. It … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The campaign debuts during the NFL AFC playoffs with a :60 about Acura's approach to vehicle development around precision and innovation. The ad is … Read the whole story
FOOD
by Karlene Lukovitz
DiGiorno, which is obviously looking to magnify the campaign's social reach through the young influencers' massive follower bases, is encouraging fans to follow the … Read the whole story
by Sarah Mahoney
Lululemon is benefitting partly from the ongoing love affair with activewear -- especially yoga pants, increasingly worn by those who have never met a … Read the whole story
TECHNOLOGY
by Aaron Baar
"We share so many values with Dreamworks Animation, and we thought working with them could add some fun to the story we want to … Read the whole story
SPORTS
by Tanya Gazdik
Deloitte is entering into a multi-year strategic partnership with the United States Golf Association (USGA) The agreement aims to accelerate the USGA's impact on … Read the whole story
COMMENTARY
by
I interviewed lots of people who offered behind-the-scenes stories about Cosby in advertising. Interestingly, two of these stories have to do with Cosby as … Read the whole story
COMMENTARY
by Karl Greenberg, Staff Writer
Not a big fan of "relevance." I prefer "irrelevance," since it seems that, these days, everything is relevant to someone, even cat videos. Read the whole story
COMMENTARY
by Jez Jowett
While the CES crowds queued for a glimpse of the Blaze, I headed off in search of five wearables that could actually be more … Read the whole story
COMMENTARY
by Sarah Newhall
Another year end, another round of marketing-focused predictions for the year ahead. Promises of new technologies, better ROI, and, of course, more engagement with … Read the whole story