Marketing Daily
Monday, April 18, 2016
  • Toyota, Acura Tops In Edmunds.com's Value Awards

    Toyota won the non-luxury brand-level award, while Acura won the non-luxury brand-level award in Edmunds.com's 2016 Best Retained Value Awards. The awards recognize the … Read the whole story

  • 'Team Chobani' Suits Up For Rio Olympics

    For its Rio "Team Chobani" brand ambassadors roster, Chobani selected Olympians and hopefuls who embody the theme because of their good deeds as well … Read the whole story

  • Wegmans, Publix Top American Supermarkets; Trader Joe's Slips

    Research also found a strong preference for prepared foods, with 43% of shoppers saying they buy them at least monthly, and 27% once a … Read the whole story

  • War Dragons Commercial Mashes Up Friendly And Fierce Beasts

    Calling it the game's "second phase" of growth, Pocket Gems is releasing a TV commercial for its War Dragons mobile game that juxtaposes the … Read the whole story

  • Kelley Blue Book Aims To Redefine Its Brand

    "KBB.com has so much more to offer -- approachable expert editorial content that helps consumers narrow their consideration set when shopping for a new … Read the whole story

  • Calif. Cannabis Wholesaler Launches Ad Blitz

    "The California Way" uses images and quotes from actual California cannabis farmers to personify the tens of thousands of individuals, families and collectives who … Read the whole story

  • Yo, Czech It Out

    Every single person in the world expressed puzzlement last week at the news from Prague. In a marketing initiative that literally will alter the … Read the whole story