Top of The News
by Thom Forbes
In the yo-yo world of Weight Watchers International, up is good - at least when it comes to "subscriber" numbers. And when it got on the Q1 scales for analysts … Read the whole story
ENTERTAINMENT
by Tanya Gazdik
"May 4th is a day we knew would be celebrated online, and felt it was a natural fit to match the performance of the … Read the whole story
RETAIL
by Sarah Mahoney
Tiffany Cooley, VP of marketing for the retailer, tells "Marketing Daily," "The whole premise was to not just to increase sales, but to drive … Read the whole story
FOOD
by Karlene Lukovitz
The creative approach -- a "relaunch" of sorts, after a short hiatus from advertising for the brand -- reflects research that found that 82% … Read the whole story
RESEARCH
by Tanya Gazdik
"One of the more surprising findings from the survey is that country of origin is as important as -- or even more important than … Read the whole story
RETAIL
by Sarah Mahoney
Eight out of 10 women are simplifying how they care for their homes, and about 70% are searching for ways to pare down beauty … Read the whole story
COMMENTARY
by Monica Nadela
Trying to force your brand into Cinco de Mayo may turn off a potential Hispanic shopper because it appears insincere. Read the whole story
by Larissa Faw
The concept features artist and barber Rob The Original working on different men by shaving likenesses of Head & Shoulders' celebrity ambassadors Giovanni Dos … Read the whole story