Marketing Daily
Tuesday, August 23, 2016
  • Nissan Reveals Its Own Olympics Stats

    Nissan undertook its sponsorship of the Rio Olympic Games with the goal of increasing awareness of its brand in Brazil and Latin America. It ... Read the whole story

  • Jack Link's, Chunky Soups Draft NFL Stars For New Ads

    In one of several 30- and 15-second spots from Carmichael Lynch, Sasquatch has Green Bay Packers' Clay Matthews pumping fish in a move called ... Read the whole story

  • Volkswagen Suffers, Lincoln On Top, Per ACSI

    The American Customer Satisfaction Index shows a strong rebound for the auto industry after years of declining satisfaction, with the exception of the embattled ... Read the whole story

  • Digital Beauty Shoppers Seek Solutions, Not Brands

    "The beauty category is all about discovery," says Ethelbert Williams, CMO of InstaNatural, who is scheduled to be a presenter at MediaPost's Brand Marketing ... Read the whole story

  • Why Every Marketer Needs To Speak Engineer

    This power to truly correlate cause and effect is an offer only to those who can read the signals and speak the language. Read the whole story

  • Freshpet Fans Showcased In New Campaign

    For the campaign Freshpet and its agency T&S interviewed consumers who had previously written to the brand. The letters selected tell stories that highlight ... Read the whole story