Top of The News
by Thom Forbes
Saying the deal would "support tens of thousands of U.S. jobs directly associated with production and delivery," Boeing and Iran Air yesterday announced an agreement for the state-run company to … Read the whole story
BEVERAGES
by Karlene Lukovitz
Coca-Cola credited him with driving the introduction of smaller cans (which enable higher profit margins) and reformulations to reduce added sugar across the brand … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"A spike in prices will affect SUV sales negatively but far less than previous gas spikes," Edmunds' Jessica Caldwell tells "Marketing Daily." Read the whole story
PACKAGED GOODS
by Aaron Baar
The shower heads will "melt away the grinch in all of us," says the spokescharacter. They actually reduce water usage, so they also "do … Read the whole story
SPORTS
by Tanya Gazdik
Titled "A Century of Greatness (1917-2017)," the float helps kick off the official launch of the NHL's year-long Centennial festivities, which begins on New … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Why has a succession of marketing chiefs tried to persuade us that Coke is a fixture in our larger emotional lives? It isn't. Coke … Read the whole story
COMMENTARY
by Peggy Chaudhry, Op-Ed Contributor
Consumers voted overwhelmingly for campaigns that used fear and/or links to organized crime across all markets as the most effective. Read the whole story
by Larissa Faw
That's 'Merry Half,' a reference to Sprint's position that consumers can save 50% by switching to the firms mobile service. That spot is from … Read the whole story