Marketing Daily
Wednesday, December 28, 2016
  • JP Morgan Launches Retirement Campaign

    JP Morgan Chase & Company and "Money" are partnering for a campaign featuring author and media personality Lynne Martin, her husband Tim, and their … Read the whole story

  • Planters Plays Up Peanut's 'Craveability'

    "Whereas 'Power of the Peanut' was focused on the nutritional benefits peanuts offered, 'Irresistibly Planters' focuses on satisfying cravings through its core offerings." Read the whole story

  • Beauty Buzz: Brow-Beaters Win The Holidays

    Brows aren't the only hot spot in makeup, with sales of lip color products rising 21% in the first nine months of the year, … Read the whole story

  • LifeStyles Condoms Proclaims Smart Is Sexy

    Globally conceptualized by Germany-based +KNAUSS Agency and executed in the U.S. by the AMP Agency, the campaign kicked off simultaneously in the U.S., Brazil … Read the whole story

  • Agencies Should Start Thinking More Like Consultants

    For the last five years, my account managers have called me Mr. Scopecreep. I've never been able to see a problem and not try … Read the whole story