Marketing Daily
Thursday, December 29, 2016
  • Acura Launches 'NSX Originals' Campaign

    "At the NSX's price point -- $156,000 plus -- a buyer expects special treatment and unique accouterments in addition to the vehicle purchase itself," … Read the whole story

  • In 2017, Purple Will Reign, Everything Will Be Coconut

    In the by-product category, it's already selling a cleaner made with water used in olive oil production, and vegan mayo, which uses repurposed liquid … Read the whole story

  • OmniVirt's Michael Rucker On Virtual Reality

    The technology's ability to immerse consumers into a new world in which they are surrounded by a product experience is truly enticing. But the … Read the whole story

  • Personalized Video Ads Could Be Huge

    It's likely that personalized video will become a potent form of advertising that will combine the emotive power of video with the granular targeting … Read the whole story

  • Crayola Gets Edgy With Art

    After students expressed their feelings across social media, Crayola reached out to them with Crayola product packs, gift certificates and pizza. Read the whole story