Marketing Daily
Wednesday, January 18, 2017
  • Ram Trucks Launches Brand Campaign

    "'Long Live' is not about us, it is about our customers," Ram's Jeff Summers tells "Marketing Daily." "It is meant to demonstrate the values … Read the whole story

  • Neil Patrick Harris Hypnotizes In Latest Heineken Light Ad

    "They said it was impossible to hypnotize you," he says, but then gives it a facetious try, waving a Heineken Light back and forth … Read the whole story

  • Purina Pro Plan Rolls Out Bracket Challenge

    College basketball's March Madness and Bracketville are right around the corner and Purina is weighing in with its own version, tied to the famous … Read the whole story

  • Number Of Cell Phone-Only Households Increasing

    "It's been a consistent process," says Risa Becker, SVP of research operations at GfK MRI. "We've been tracking this for years, and the trend … Read the whole story

  • In A First, Steve Jobs Is Featured In Spots Not Promoting Apple

    The spots are from Havas New York and showcase the work of the U.S. Digital Service, which was created by President Obama in 2014 … Read the whole story