Beating analysts' already high expectations, Netflix yesterday announced it had added 7.05 million subscribers in its final quarter for 2016, with more than 5 million of them from overseas. As … Read the whole story
"Given the uniqueness of 'Mood Roads,' we are looking at ways to bring the experience to venues beyond Sundance," Acura's Jessica Fini tells "Marketing … Read the whole story
The company debuted its spot this week on YouTube and Facebook Live to build anticipation. It features action stars Jason Statham and Gal Gadot … Read the whole story
In the latest evolution of its "Be More Human" campaign, Reebok is counting on actual handshakes as a way to build more empathy, rewarding … Read the whole story
"The 84 Lumber name is well-known here in southwestern Pennsylvania, but not necessarily to the rest of the country," 84 Lumber's Amy Smiley tells … Read the whole story
Baltimore-based agency Planit is expanding beyond its ad agency roots to open Order & Chaos (O&C), a full-service coffee shop adjacent to its headquarters. … Read the whole story
As the first mover in releasing its Super Bowl ad early, Intel has the distinction of setting the bar for this year's Super Bowl … Read the whole story
Lexus is the latest automaker to add itself to the advertising lineup of this year's Super Bowl, which is expected to garner more than … Read the whole story