Marketing Daily
Monday, February 20, 2017
  • RETAIL
    Look Out, Lego, Mega Wants Your 'Beyonders'
    by Sarah Mahoney

    The campaign is a rallying cry, urging what Mega's Bisma Ansari calls "beyonders" to be disruptive and "break the rules of construction." Read the whole story

  • CPG Consolidation Fever Heats Up, As Kraft Heinz Pursues Unilever
    by Karlene Lukovitz

    The creation of a mega-company encompassing many of the world's largest food, personal care and home care brands would be another milestone. Read the whole story

  • COMMENTARY
    The Zuckerberg Blog Post: First Draft
    by Bob Garfield, Featured Columnist

    To our community: On our journey to rule the world, we often discuss products we're building and the promises we shall later renege on. … Read the whole story

  • Truth: Big Tobacco Is Profiling Minority Groups
    by Steve McClellan

    The antismoking advocacy group truth is out with a new campaign from 72andSunny that highlights what it calls the profiling tactics of the tobacco … Read the whole story

  • PuppySpot Launches First Ad Campaign
    by Larissa Faw

    Developed with agency Quirk, the creative is designed to support what PuppySpot is doing to make sure prospective puppy owners only get a dog … Read the whole story