Marketing Daily
Thursday, March 2, 2017

Top of The News

McDonald's Serves Up A Fast Food, Fast Delivery Future
by Thom Forbes

McDonald's came to the ball with fast food and - after a few spins on the floor with salads, oatmeal and other enticing suitors gussied up in healthy raiments - … Read the whole story

  • FOOD
    NCAA Campaign Features Sneakers That Can Order Pizza Hut
    by Karlene Lukovitz

    Most pairs of the limited-edition sneakers will be used for various promotional purposes, but a handful will be made available to the public closer … Read the whole story

  • AUTOMOTIVE
    Dodge, Jeep Most Cross-shopped Auto Brands
    by Tanya Gazdik

    UberMedia analyzed mobile location visitation data from more than 18,000 auto dealerships. Ford, Mercedes, and Toyota are the least cross-shopped brands. Read the whole story

  • RETAIL
    Express Intros New Era With 'Your Life, Your Dress Code'
    by Sarah Mahoney

    The new campaign from the Columbus, Ohio-based retailer stars model Karlie Kloss, and is carrying the company's hopes in turning around a significant sales … Read the whole story

  • PACKAGED GOODS
    P&G Encourages Everyone To 'See Equal'
    by Aaron Baar

    In honor of International Women's Day, the company is releasing a video intended to change the perception of gender roles in society. "Our brands … Read the whole story

  • AUTOMOTIVE
    Toyota Announces Marketing Exec Shifts
    by Tanya Gazdik

    "This will allow us to bring new perspectives and insights to these critical roles in order to respond more quickly to our customers' needs," … Read the whole story

  • COMMENTARY
    Cutting The Cord
    by Rachel Donovan, Op-Ed Contributor

    The article suggested I start by asking myself a series of questions: What am I passionate about? What makes me happy? Read the whole story

  • McDonald's Latest Fish Tale
    by Larissa Faw

    Just in time for Lent, McDonald's and its agency Bernstein-Rein (BR) are introducing a new campaign that highlights the restaurant chain's iconic Filet-O-Fish sandwich. … Read the whole story

  • Brawny Campaign Highlights The Strength And Resilience Of Women
    by Larissa Faw

    As part of the effort, the brand is introducing the Brawny Woman - donning the familiar red-and-black plaid shirt - who will grace the … Read the whole story