Rachel Whetstone, who has steered Uber CEO Travis Kalanick through a series of S-turn crises since joining the company from Google as global head of public policy and communications nearly … Read the whole story
"Our research showed us that as aware as consumers are about ingredients in other products, they really haven't gotten around to thinking about what's … Read the whole story
The mobile-first campaign, from MullenLowe, was created entirely using vertical video. It is set to hip-hop recording artist Kid Ink's hypnotic anthem, "The Movement." Read the whole story
Late in the day Tuesday, United Airlines CEO Oscar Munoz finally issued what communications experts consider a true apology and a promise to ensure … Read the whole story
The ad is running on billboards and in bus shelters located within a few hundred feet of Taco Bell restaurants in Florida, Georgia, and … Read the whole story
The ready acceptance of voice-control could fundamentally change consumers' relationship with technology, says Billy Hulkower, senior technology and media analyst at Mintel. Read the whole story
The program offers owners the opportunity to schedule a driver to come to their location and drive them in their own vehicles. The chauffeur … Read the whole story
AARP, its agency DDB New York and the Ad Council are introducing their first-ever public service awareness campaign designed specifically to address this largely … Read the whole story
Social media is ubiquitous, and smart brands are sprinting to keep pace. But what about getting ahead of the curve? Read the whole story
As we've seen recently, the latest ad-tech fraud story has YouTube under fire - and they won't be the last. Read the whole story