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Brian Duperreault, a protege of deposed American International Group CEO Maurice R. (Hank) Greenberg for 21 years before he embarked on a career of turning around and starting up his … Read the whole story
FOODThe spot features third-generation family member Scottie Mayfield, who began working at the creamery when he was 11 and has served as the brand's … Read the whole story
RETAILWith a budget that includes cinema ads, RaceTrac created a mock-trailer for the spot, starring the fictional Basil Crisp as he tries to keep … Read the whole story
PACKAGED GOODS"By turning a humorous stereotype into a badge of honor, we wanted to portray empowerment and confidence," Tiffany Leung, associate brand director for Liquid-Plumr, … Read the whole story
AUTOMOTIVEThis is Toyota's fourth year sponsoring the Motor City Comic Con, which attracted more than 62,000 attendees last year. Read the whole story
AIRLINESThe airline, which has held the top spot for 10 consecutive years with an index score of 765, performs particularly well in all seven … Read the whole story
In an effort to align more with local promotions and events, McDonald's of Kansas City teamed with Bernstein-Rein and the Kansas City Royals for … Read the whole story
