Top of The News
by Thom Forbes
Cereal maker Post Holdings is adding Bob Evans Farms sausages and frozen veggie side dishes to its menu, paying $77 per share in a deal valued at $1.5 billion. The … Read the whole story
FOOD
by Karlene Lukovitz
The spot ends with the "HelloFresh. Get Cooking" tagline and an offer of $30 off a first-box order. The other two "stories from real … Read the whole story
AIRLINES
by Tanya Gazdik
While there has been negative conversation about the industry as a whole, Southwest Airlines has "flipped the script" and sticks out from its peers … Read the whole story
RETAIL
by Sarah Mahoney
The campaign includes digital and social as well as radio, featuring interviews and segments on John Tesh's "Intelligence for Your Life." Read the whole story
APPLIANCES
by Aaron Baar
"With this content program we wanted to develop a stronger emotional connection with Canadians and the Whirlpool brand," Mike Sutton, president of Zulu Alpha … Read the whole story
HOME GOODS
by Tanya Gazdik
The campaign features supermodel Carolyn Murphy assessing a sterile white kitchen space and then using a chainsaw and sledgehammer to destroy it for a … Read the whole story
RETAIL
by Steve McClellan
STP promotes its vast selection, well-known brands and comparatively small prices, as the go-to emporium for everybody's apparel and gear needs for outdoor accessibility. Read the whole story
CAUSE-RELATED
by Nina Lentini
"Future Genius" was created by partner Grey New York for UNICEF USA and features ambassador and actress Lucy Liu, who narrates the spot. Read the whole story
COMMENTARY
by AlexAnndra Ontra, Op-Ed Contributor
A great place to start is your sales presentations. If it's important, it's in PowerPoint. These decks are usually created with a specific objective … Read the whole story