Less than five years ago, Jamie Siminoff couldn't get the panelists on ABC's "Shark Tank" to bite on his terms for 10% of his start-up for a $700,000 investment. Yesterday, … Read the whole story
The competition was fierce in all categories, and the panel of industry observers, experts and marketers have done the arduous work of finding the … Read the whole story
Pizza Hut will tie in new products, loyalty program; Papa John's plans "wholesale changes" in marketing strategy Read the whole story
Celsius will be a presenting sponsor of the 2018 Tough Mudder North America Challenge event series, which includes Tough Mudder Half, Tough Mudder Full … Read the whole story
Macy's says that thanks to a number of new initiatives, including a new marketing approach, its full-year comparable store sales gains beat its expectations, … Read the whole story
As the official cereal sponsor, Post will have visibility in stadiums at more than 370 MLS games, and through their national TV broadcasts. Read the whole story
The media approach is customized to reach 76's more active/sophisticated/tech-savvy target through various platforms. Read the whole story
Siegal+Gale chief marketing officer Margaret Molloy is behind an effort to raise awareness about Ireland's talent and capabilities in the fashion sector. Read the whole story