After losing more than a quarter of its subscribers over the past year as competition has exploded, Blue Apron CEO Brad Dickerson tells the "Wall Street Journal"'s Heather Haddon that … Read the whole story
Wendy's understands the difficult choices in filling out brackets and wants to take the stress away with "the Easiest Bracket Ever." Read the whole story
The campaign is also using beauty influencers to spread the word, and Clairol says it plans to expand the effort to include Fearless Color … Read the whole story
The brand will have signage on the van, and at some venues will be able to have full-blown displays and giveaways. Read the whole story
Wegmans, H-E-B, Kraft Heinz, Kellogg and Chick-fil-A were among the consumables brands that ranked high in this year's poll. Read the whole story
"No one else in the auto industry can speak to such a diverse offering of products,' Honda's David Yick tells "Marketing Daily." Read the whole story
It's PETA marketing at work again. That billboard and another one in Wyoming near where "Close Encounters of the Third Kind" was filmed went … Read the whole story
Popcorn is scheduled to speak at the annual Association of National Advertisers' Brand Activation Conference in Chicago April 16-18. Here's a preview. Read the whole story
Breckenridge Brewery is introducing its first-ever consumer campaign to raise awareness for the craft beer brand and its Irish Nitro Stout beverage. Read the whole story
Barbasol next year celebrates its 100th anniversary and plans to utilize this new multimedia partnership to promote that milestone. Read the whole story