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Even as J.M. Smucker Co released a fourth-quarter earnings report yesterday that was a lot worse than analysts anticipated it would be in both results and projections, CEO Mark Smucker … Read the whole story
AUTOMOTIVEThe film opens July 6. It will also feature the Santa Fe crossover and the Kona sport utility vehicle. Read the whole story
RESEARCHWhile more marketers are happy to slap some rainbows on products when June rolls around, Kantar Consulting says many are missing out on the … Read the whole story
SPIRITSWith 80% of consumers now buying organic food, the national campaign argues: 'You shop organic. Try drinking that way.' Read the whole story
PACKAGED GOODSVlogger Hannah Hart makes burritos while suspended upside down, using Glad's Press'n Seal to keep the ingredients inside the bowls. Read the whole story
TRANSPORTATIONBSSP created the TV spots and the company will also release a content series later this month in partnership with VICE to follow the … Read the whole story
