Marketing Daily
Thursday, June 21, 2018
  • T.J.Maxx Adds Debra Messing to Its 'Shecosystem'

    When women are true to themselves, a study finds, 96% say they are happier, 87% believe they are more successful and 89% say they … Read the whole story

  • Mostly, Consumers Just Want A Bigger TV

    "While the number of installed TVs per household has shrunk slightly in recent years, consumers are continuing to spend on the primary TV in … Read the whole story

  • Snickers Deploys Two-Stage Campaign For New Flavors

    Insulting print ad is followed by apologetic video spot explaining that the print creatives were irritable due to hunger. Read the whole story

  • Toyota Sympathizes With Tired Soccer Fans

    "We also took into consideration truck-opportunity markets, the role of media and its impact in those markets," Toyota's Thomas Crahan tells "Marketing Daily." Read the whole story

  • PR Stunts: An Appreciation

    IHOP's Brad Haley, who made his name by recasting Carl's Jr. as the fast-food destination for "Maxim" readers, managed Spinal Tap's fine line between … Read the whole story