"[Celebrating] Halloween gives us the opening to talk about the need for life insurance in an entertaining and straightforward way," says a Farmers exec. Read the whole story

Campaign includes a table signing at the National Mall, a #SitTogether social campaign and a donation to nonprofit No Bully. Read the whole story

Neiman Marcus may be facing financial troubles, but that isn't stopping the famed retailer from doing its best to make this year's holidays fantabulous. Read the whole story

"Curacao is not necessarily the lay-on-the-beach-all-day island," Hugo Clarinda, deputy director of Curacao Tourism Board, tells "Marketing Daily." Read the whole story

A "destination explorer" showcases each location with local travel facts and tips, tailored image galleries, videos and options for flight reservations. Read the whole story

It's the latest market to be awarded in the fast-food giant's ongoing $2 billion global media review. Read the whole story